Tom Burgum of Armstrong World Industries, also SMT's Director, gives us a close-up of the benefits of attending SMT's Annual Conference and an update of what we can expect. Tom Bowler of Rustoleum reveals how he encourages training support from managers. And Dan Stiff, author of the book, "Sell The Brand First", discusses the importance of bringing your company brand along on every call.
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The Professional Society for Sales & Marketing Training (SMT) is the ONLY association fully dedicated to accelerating business results for its member organizations by improving sales and marketing performance through training. http://www.smt.org/
SMT Radio is Produced by The MarComm Store, leaders in the development of sales training reinforcement programs, custom corporate podcasts, learning incentive programs, robust web design and more. For more information, visit http://www.marcommstore.com/.
SMT, Center for Sales Excellence is the ONLY association fully dedicated to accelerating business results for its member organizations by improving sales and marketing performance through training. SMT Radio is the monthly podcast for SMT featuring interviews with select members on a variety of professional training-related topics.
